Shopping Mall Advertising in Chennai

Get Your Brand Awareness on the GO

  • High Visibility
  • Point of Sale Marketing
  • Immediate Reach
  • Locally Powerful
  • Hyper Local
  • Impulse Buying
  • Experiential Marketing
  • Ensured attention

Shopping Mall Advertising in Chennai

Individuals visiting the shopping malls are already in the mood to buy. The present age youth is exceptionally cognizant about what they wear, where they wish to eat, what adornments they need to possess, and so forth. Everybody wants to be trendy. Thus, in the event when you are driving a new product or need to get customer feedback before really launching a product, Mall Advertisement ideas would certainly give you a major stimulus.

Advertising in Shopping Malls permit open doors for focused, localized marketing. Standees and banners are great examples to capture attention. Advertising in Malls can likewise help in boosting Brand awareness, or build new brands, remind customers about existing brands or even act as an entertainment platform.

So if you are thinking of promoting your Brand through Mall Advertising, the opportunities are immense, all you need to be is innovative. who says you have to pursue the pre-defined or well-established ways only, for Advertising in a Shopping Mall? Create disruptive communication and catch the eye of each customer who sets foot in the Mall premises, with your striking innovative adverts. From larger than life cut-outs to 3D multi holograms images, the opportunity to attract the buyer are limitless. And when a smart blend of the strategies is employed, the outcomes can be mystical.

Our Shopping Mall Advertising Services

1. Entry Arch

 It is a medium of indoor Advertising in Malls. This means placing your Advert at the entry gate of the mall, where it is not likely to be missed by any visitor.

2. LED Screens

These screens are usually placed at the center of the Mall premises or where it is most crowded. And highly engaging digital ads are played on the screens.

3. Standees and Cutouts

You might have seen various printed rectangular Adverts, standing on the floor, these are nothing but standees. They can be placed anywhere in the Mall premises be it the compound, lobby or corridors.

4. Drop Downs

When the Adverts are placed handing from the top, these are called Drop-downs.

5. Back-lit Signage

These are the option of Mall Advertisement wherein the Advert is placed on a backlit panel, which is highly attractive and unmissable.

6. Glass Lift Shaft

Here the Adverts are placed on the Glass of lift shafts.

7. Elevator  Wraps

Here the elevators are adorned with company logo and graphics, and looks more like branding the Elevators.

8. Sampelling

Brands can also place their products for sampelling under Mall Advertising. It is a unique way of connecting with the consumers, collecting customer feedback and launching new products.

9. Flag Poles

You might have witnessed the banners placed on the poles, standing on the open areas of the Malls. These are nothing but Flag poles.

10. Food Court Advertising

Brands can also mark their presence at the food courts, while the individuals are in the relaxed mode and resting.

11. Advertising in Washrooms

These are the places where brands place their Adverts to enjoy the uninterrupted attention of the audience.

12. Events

Various promotional or launch events can also be initiated in the premises of Shopping Malls which greatly benefit in Brand Engagement.

13. Parking Boom Barriers

Brands can even Advertise at the Parking barriers to attract the individuals while entering and exiting the malls.

Why shopping Mall Advertising in Chennai

Mall branding allows brands to interact with the customers at that very moment when they are in the mindset to buy. This provides a very lucrative window of opportunity as there remains a thick chance that the customers will buy the products or services being offered. In that light, there are quite a few advantages of shopping mall advertisement in Chennai, let’s take a look:

Ensured attention: As mentioned earlier, people visit malls for various reasons. No matter what the reason, people cannot remain unattached to the advertisements displayed in the malls. This means there is an almost negligible chance that the adverts placed in a mall might go unnoticed.

Branding and sale: Not only can the brand publicize its products and services under one roof, but they can also sell them in the same place! The buyer psychology comes into play here. While they might be attracted to the branding of a certain company, they might forget all about it as soon as they step out of the mall.

Brand awareness and recall: How the branding is being done, plays a very important role. If the banners and standees are placed in high traffic areas in the mall for instance, near the main entrance or the food court, it’s most likely to get the maximum engagement. This plays a great role and enhances brand recall thereby generating brand awareness.

Hyperlocal promotion: Since a mall advertisement is location-specific, brands can use this advantage to target and attract the local crowd. This works great for brands which have their services in the locality. For instance, if a brand is planning to take up shopping mall advertisement in Chennai, it is going to work out better for the brand if it happens to have established offline stores in Chennai itself.

While these are a few of the benefits of shopping mall advertisement in Chennai, let’s look into the list of malls where we can help you and your brand stand out:

  • Spectrum Mall
  • Phoenix Marketcity
  • Express Avenue 
  • Ampa Skywalk 
  • The Forum Vijaya Mall 
  • Bergamo Luxury Mall
  • Spencer Plaza 
  • Ispahani Centre 
  • Chennai Citi Centre 
  • Grand Square
  • The Marina Mall
  • Alsa Mall
  • VR Chennai

Shopping Mall Advertisement with WhopperAds

Since mall branding is one of the new and unique ways to reach out to the target audience, it is indeed something to look into for companies that are trying to make a major impact. However, the shopping mall advertisement rates in Chennai depend on a few factors. It banks on the area, the type of advertisement, and the period for the advertisement. However, if you want to reach out to a big clientele, to advertise to customers at the point of purchase, shopping mall advertisement is the way for you to go. So, without much further ado, get in touch with us. Let’s create something bigger and better.

Frequently Asked Questions

Mall advertising is generally done on a monthly basis. However, campaigns for specific durations which are less than a month can also be executed.

Typically, campaign start date and end date images are provided with or without a newspaper as proof of execution. In addition, since these locations are open to public as well, advertisers can visit the site for physical inspection.

Mall advertising is popular as malls attract huge crowds. These places have multiple brand outlets and food courts, and people on a shopping spree are easily influenced by the advertisements.